Use the tool
Open Image Pack Builder
Create several sizes from one source when you need a reusable set; check each destination before choosing a preset.
Product photos
Prepare the photos your listing needs
Choose the right frame for a Mercado category, check the actual crop, and keep Etsy listing previews separate from the digital files buyers receive.
Quick answer
What you need to know
Start with the marketplace, category and upload field. Prepare clear copies in the right frame, check every crop and preview the listing. Mercado category guidance can call for different shapes. On Etsy, the listing photo and the digital product delivered to a buyer have separate requirements.
- Best for
- Sellers preparing product photos for Mercado Libre, Mercado Livre or Etsy, including shops selling downloadable artwork.
- Start with
- Image Pack Builder
Do this first
Prepare the listing copy
A useful pack starts with real source photos. Resizing does not create missing product views or recover detail.
- 1
Identify the exact field
Check the country, product category and whether you are preparing a main photo, another listing image or a purchased digital file.
- 2
Choose the appropriate frame
Use the marketplace’s category guidance. Keep clear originals with enough room around the complete product.
- 3
Review each prepared image
Compare center crop with the original. Padding preserves the whole source but adds digital margins that a category may disallow.
- 4
Inspect the listing preview
Check product edges, labels, texture and color, then review the marketplace’s own thumbnails before publishing.
01
Match the marketplace and category
There is no universal seller-photo rectangle. A useful preset should explain whose guidance it follows and whether the size is a recommendation, an ideal or a required minimum.
- Confirm the rules for your country, category and main or secondary image before selecting a frame.
- Keep the full item visible and make color and material look faithful to the real product.
- Use your own clear front, back and detail photos where the listing needs them. A resized copy is not a new camera angle.
- The Mercado tools accept JPG, PNG, WebP and AVIF. Convert an HEIC source first if you need to use this particular workflow.
Official category examples
A square recommendation is not a rule for every product
These two Mercado sources describe different contexts. Select the matching category and check its current instructions.
General API guidance
1200 × 1200 pixels recommended
The developer guide gives a general square recommendation.
- Mercado: Working with pictures, updated 24 March 2026. Do not treat the general recommendation as a universal category minimum.
Mexico: dresses and rompers
1200 × 1540 pixels described as ideal
This clothing guide uses a portrait frame and asks for the complete product without overlays.
- It also mentions RGB, 72 DPI and an approximate 600 KB minimum. Correct frame dimensions alone do not establish compliance.
- Mercado México: dresses and rompers photo guidance. The page is undated; checked 5 September 2026.
Comparison of published recommendations, not an approval test. Country, category and image-position rules can differ. The localized tools include additional links for their market.
02
Check crops, margins and detail
The Mercado tools produce one JPG per selected source and can collect those JPGs in a ZIP with ordered filenames. Review each image; a correct pixel frame can still contain a bad crop.
- Center crop fills the chosen frame and can remove product edges. Return to a better-framed source if important content falls outside it.
- Contain keeps the whole photo and adds white margins. That is digital padding, not background removal or a guarantee that a category permits the result.
- An enlargement warning means the source is smaller than the selected frame. More output pixels do not recreate missing detail.
- The tools check generated JPG dimensions and bytes. They do not certify DPI, ICC profiles, product content, rights or listing approval.
- Open the individual JPGs from the ZIP before uploading. Compare texture, lettering and color with the originals.
Inspect the actual files
Same output frame, different content
The synthetic 1600 × 1000 source was downloaded through the Spanish tool’s fashion preset using both framing modes. Open the images to see the removed edges and added margins.
Center crop
1200 × 1540 JPG · 58,580 bytes
The portrait frame removes side content and enlarges the cropped source.
Contain with white margins
1200 × 1540 JPG · 50,957 bytes
The whole source remains visible with digital padding above and below.
Measured 5 September 2026 in Chrome 152.0.7977.83. These are synthetic illustrations, not product photographs or listing-acceptance evidence. Both remain below the fashion guide’s approximate byte minimum, and the padded example may conflict with background rules. Encoder versions can produce different bytes.
03
Separate the Etsy preview from the delivered file
A listing image helps a buyer inspect the item. A purchased download must contain the promised usable product. Keep separate export sets so a small preview does not accidentally replace a printable master.
- For listing photos, preview the product in the marketplace’s thumbnail controls rather than relying only on the local rectangle.
- For printable art, check the intended physical size and remaining pixel detail before making buyer files. A listing preview does not establish print quality.
- Use meaningful names for files the buyer receives, open each one and check any instructions included in the package.
- A ZIP can package files, but it does not recover quality or automatically make a large delivered product fit the platform’s byte limit.
Different upload fields
Listing photos and purchased downloads have separate rules
Apply the requirements to the correct file, rather than treating the storefront preview as the product master.
Listing photo
Prepare a clear, opaque preview
Etsy recommends at least 2000 pixels in both width and height. Transparent PNGs are unsupported and transparent areas appear black.
- Its note about files over 1 MB concerns upload trouble, especially on slow connections; it is not presented as a universal hard size cap.
- Etsy listing-image guidance · resize the preview.
Digital product
Package the files the buyer purchased
Etsy permits up to five digital files, each no larger than 20 MB, for its digital delivery fields.
- Etsy digital-listing guidance · check printable-image dimensions.
- The print checker measures physical-size suitability and crop effects; it does not create a print-ready PDF or certify printer output.
Both Etsy help pages are undated and were checked 5 September 2026. Current platform instructions take precedence. This distinction does not promise listing visibility or sales.
Quick questions
Marketplace photo preparation questions
Should every marketplace photo be square?
No. Check the category and intended image position. A general square preset is a starting option; portrait clothing guidance and marketplace thumbnail crops can call for a different composition.
Do white margins count as background removal?
No. Contain adds padding around the existing photograph. It does not remove the photographed background, and those added margins may not suit the category rules.
Why does a correctly sized photo still get a warning?
Pixels are only one requirement. The source may be too small to enlarge cleanly, its bytes may fall below a category’s stated guidance, or the product, background, color profile and content may need review.
Does the photo pack invent different product views?
No. Each Mercado output comes from one source you selected. Choose actual photos of the angles and details you need.
Can I deliver the listing preview as printable artwork?
Only if that file actually matches what you promised the buyer. Keep the high-resolution product master, check its intended print size and prepare the buyer package separately from storefront previews.
Remember this
The short version
- Choose the category before the export frame.
- Inspect product edges and detail in every generated JPG.
- Keep storefront previews separate from purchased digital files.
Ready to work
Open the tool you need
Choose the tool for the change your file needs.
Image Pack Builder Create several sizes from one source when you need a reusable set; check each destination before choosing a preset. Open tool Mercado Libre Photo Pack — Español Choose a Mercado category frame, review several source photos and download their JPG copies together. Open tool Mercado Livre Photo Pack — Português Prepare a photo set with Portuguese instructions, category notes and individual output checks. Open tool